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Secondary logotype

Individual schools, colleges, offices and other entities must first have a visual connection to the university and then to the department. Logotypes are recommended to complement the master logo in print or digital material.

Henderson State University should always appear before the office, department or school. As shown in the example below, the name of the office or department should appear in Avenir, centered below the university’s academic mark.

Placement

Departments must appear in hierarchal format. In the names of schools, colleges, offices, etc., “and” is replaced by the ampersand.

Colors

The secondary logotypes should appear in black. The master logo must be visually prominent with the logotype appearing as a secondary visual element.

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1100 Henderson Street · Arkadelphia, AR 71999
870-230-5000 OR 800-228-7333 · hsuinfo@hsu.edu
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